DOWK is about colourful, sustainable, ethical clothing that is designed to bring you joy.

Meet The Founder

"I create for people

who love bright,

playful fashion"

Hi, I'm Danni

Let me tell you why I want to bring dopamine dressing to everyone I can.
As a child I was intrigued by how clothing can share your personality at just a glance. After discovering my love for fashion I struggled to find clothing that fitted not only my love for colour but my shape.

I pursued a bachelor of fashion design in hopes I would somehow learn the secret of how fashion worked, expand my skills and crack the code to clothing that fits.

Graduation and 3 years of industry experience later, I discovered just how many others on social media felt excluded by fashion as much as I did. I also grappled with learning about the negative impacts that fast fashion has on the environment and the people who make it. It all left me questioning why does fashion have to be like this?

This frustration inspired me to be brave (maybe a little unhinged) and bold enough to say screw it!

I took all my money and experience and made the colourful, size inclusive, ethical, eco-friendly brand we were all craving. Clothing that screams joy and flatters your shape so you can fully express your creative self.

xoxo - Danni
Ps. There is nothing I love more than seeing you wearing my colourful creations - Tag me in your photos so I can be your biggest fan!



Every dress is designed and made with sustainability in mind. From high quality construction through to 100% organic cotton using OEKO-TEX certified dyes. Fabric off cuts are saved and repurposed to reduce waste.


Dresses are made in both the DOWK studio and via our Bali partners on a pre-order basis. Cut, stitched and packaged just for you with love.

Garments made in Bali are from a small family business in Sukawati. This team of 5 skilled craftspeople, specialise in premium small batch manufacturing.

The team are aged between 30-50 and are paid hourly. They are paid a living wage which is 2X above the minimum wage.

They support flexible hours for working mothers, and provide a safe, clean working environment.

This studio is visited regularly by DOWK to ensure adherence of high occupational and social standards. 


Every DOWK garment is about making you feel amazing!

Garments are made to measure in a XS-4X and are designed with fit and functionality in mind.


Every print is hand drawn by myself on my digital tablet. My style is all about bringing nostalgic inspirations and colourful maximalism to life.